FACE of Fintech in India

Fintech Association for Consumer Empowerment

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Our Objectives

FACE shall closely work with all key stakeholders in this thriving fintech ecosystem. Our council members have decades of strong work experience in bringing forth many such effective customer-centric policies that govern the industry players


Engage closely with the RBI, MoF, other Govt & industry bodies and with consumer engagement platforms across multiple forums to bring forth a cohesive point of view from the digital lenders in formulation of an effective policy framework for Consumer Finance in India


Drive the themes of Digitisation (Technology enablement) and Financial Inclusion in the evolving Indian market. Support in driving customer engagement and financial literacy while removing impediments by bringing forth the latest thinking on Fintech, Technology adoption, Customer convenience, upholding consumer rights, etc.


Engage, communicate, and constantly seek consumer feedback on various aspects of digital lending; this would help in introducing the relevant products for the consumers, thereby reducing dissonance and wrong practices as evidenced in the physical distribution channels.

Why Join FACE?

Learn. Build. Grow.

The members of FACE have been pioneers in driving the growth of the consumer fintech industry over the past several years. Our new members get the benefit of learning from the best minds in the industry and developing a strong value lens in identifying the next frontiers of growth in the Indian fintech ecosystem.

We are building a community of high growth, customer-centric fintech startups who are disrupting the market and espousing the ideas of Make in India and Digital India for the next billion customers.

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